I finally feel like I have my due. Someone who is not a writer is talking about the importance of writing…
Richard Anderson, chief executive of Delta Air Lines, says over and over in a New York Times article that when he’s hiring he looks for good communication skills. And he specifically mentions writing skills. I know that everyone says that they are looking for good communication skills, the ability to prioritize, and the ability to multi-task, blah, blah, blah. But he says he’s looking for good communication skills so many times that I actually believe he means it.
Here’s his point:
“People really have to be able to handle the written and spoken word. And when I say written word, I don’t mean PowerPoints. I don’t think PowerPoints help people think as clearly as they should because you don’t have to put a complete thought in place. You can just put a phrase with a bullet in front of it. And it doesn’t have a subject, a verb and an object, so you aren’t expressing complete thoughts.
“And a lot of what we do in communication, when you write e-mail, you need to express yourself very clearly so people understand whether we’re going to L.A. today or we’re going to Boston today.”
So, there it is. Writing really is important. Well, at least according to Richard Anderson and me. Two down, how many millions to go?
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